The CPU 81 of the tape printer 1, when the tape printer 1 is turned on, reads the “model name” and the power supply type of “drive power supply” corresponding to each “model name” of the parameter table 131 from the wireless tag circuit element 25 provided in the tape cassette 21 via the R/W module 93, and next, displays on the LCD 7 a request for selecting the model name and the drive power supply of the tape printer and wait for a selection of the model name and the drive power supply. Then, the CPU 81 reads the print control parameters corresponding to the selected model name and the drive power supply from the wireless tag circuit element 25 via the R/W module 93. If the print control parameter read from the wireless tag circuit element 25 is not stored in the ROM 83 or the EEPROM 84, the CPU 81 stores the print control parameter and executes print control based on the print control parameter (S1 to S9).