发明申请
- 专利标题: Method and Apparatus for Selecting Advertising for a Web Page
- 专利标题(中): 用于选择网页广告的方法和装置
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申请号: US11741179申请日: 2007-04-27
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公开(公告)号: US20080270883A1公开(公告)日: 2008-10-30
- 发明人: Nancy Lynn Friedman , Rick Allen Hamilton , Brian Marshall O'Connell , Garfield Winston Vaughn
- 申请人: Nancy Lynn Friedman , Rick Allen Hamilton , Brian Marshall O'Connell , Garfield Winston Vaughn
- 主分类号: G06Q30/00
- IPC分类号: G06Q30/00 ; G06F17/00
摘要:
A computer implemented method, apparatus, and computer usable program code for identifying advertising for a web page. In response to receiving a universal resource locator containing identification information for selected text in the web page, the web page is retrieved to form a retrieved web page. The selected text in the web page is identified. Advertisements for the web page are identified using the selected text to form identified advertisements. The identified advertisements are placed in the web page.
公开/授权文献
- US07949936B2 Selecting advertising for a web page 公开/授权日:2011-05-24
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