The invention provides a liquid ejecting head unit that includes: a liquid ejecting head that has pressure generation chambers and pressure generators, the pressure generation chambers being in communication with nozzle openings from which liquid is ejected, the pressure generator causing a pressure change in the pressure generation chamber; a fixing member that is adhered to the liquid ejecting surface of the liquid ejecting head, the liquid ejecting surface having the nozzle openings formed therein, the fixing member having an exposure opening portion that exposes the nozzle openings; and a recording portion that has convexity and concavity so as to record head information, the recording portion being provided at a region of the liquid ejecting surface at which the fixing member is adhered.