Various embodiments of the invention provide an elongated hook and loop fastening strap with a slit defined therein for securing one or more objects together. The fastening strap includes an engaging portion, which is disposed generally above the slit, and an anchor portion, which is disposed generally below the slit. The engaging portion is peeled away from a base to which the anchor portion is attached and is wrapped around the objects to be secured. The engaging portion is then threaded through the slit and engaged onto the base. The engaging shear force between the anchor portion of the strap and the base is sufficient to hold the strap to the base when the engaging portion is peeled away from the base, alleviating the need for external bonding methods for securing the strap to the base and allowing a user to secure the strap using one hand.