A liquid application apparatus has: a rotatable coating cylinder which has a circumferential surface onto which an application liquid is supplied; a base member which is conveyed continuously while making contact with the rotatable coating cylinder; a blade which scrapes off excess liquid of the application liquid in such a manner that a prescribed amount of the application liquid remains on the rotatable coating cylinder, before the rotatable coating cylinder transfers, onto the base member, the application liquid; a blade holding body which holds the blade, is supported on a supporting shaft and is rotatable in a rotation direction; and a plurality of biasing devices which are disposed in an axial direction of the rotatable coating cylinder and bias the blade holding body in the rotation direction of the blade holding body in such a manner that the blade makes contact with the circumferential surface of the rotatable coating cylinder.