A method and apparatus that enable the use of a multi-service endpoint device to integrate features and functions of voice and/or data services with IPTV service through a TV console are disclosed. For example, the method connects a multi-service endpoint device (MSED) to a plurality of networks, where at least one of the plurality of networks provides a voice service, and where at least one of the plurality of networks provides an Internet Protocol Television (IPTV) service. The method then integrates the voice service with the IPTV service using the MSED.