发明申请
- 专利标题： Frequency-Aware Spot Selection for Content Campaigns
- 专利标题（中）： 针对内容广告活动的频率感知选择
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申请号： US12412153申请日： 2009-03-26
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公开(公告)号： US20090248478A1公开(公告)日： 2009-10-01
- 发明人: Jagpreet S. Duggal , Robert D. Gardner , Deepak Chandra , Neil C. Rhodes , Bozhena Bidyuk , Alexandr Y. Smolyanov , Richard Maher , Weizhao Wang
- 申请人： Jagpreet S. Duggal , Robert D. Gardner , Deepak Chandra , Neil C. Rhodes , Bozhena Bidyuk , Alexandr Y. Smolyanov , Richard Maher , Weizhao Wang
- 申请人地址： US CA Mountain View
- 专利权人： Google Inc.
- 当前专利权人： Google Inc.
- 当前专利权人地址： US CA Mountain View
- 主分类号： G06Q30/00
- IPC分类号： G06Q30/00 ; G06Q99/00
摘要：
A computer-implemented method including receiving advertising campaign characteristics with a minimum frequency target for an advertising campaign; selecting, based on the received advertising campaign characteristics, a station having one or more advertising spots available; determining, based on the one or more advertising spots, whether the minimum frequency target is attainable for the selected station; and making an offer to the selected station, in response to the determination, to obtain advertising for the advertising campaign.
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