An information processing apparatus includes: a positional relation acquisition section that detects a person who is in a predetermined area around a display device and acquires a positional relation between the detected person and the display device; an authentication section that authenticates a person at an authentication position which is a position in the predetermined area; a control section that stores a correspondence between the positional relation and the state of displaying, associates, if a person is authenticated, the authenticated person, a person detected at the authentication position at the time of authentication, and a predetermined right of access, makes a determination as to whether or not the authenticated person has a right of access to the display information displayed, so as to change the correspondence according to the determination, and controls the state of displaying based on the correspondence and the positional relation.