Systems and methods for revenue sharing with a fitness center are disclosed. In one aspect, embodiments of the present disclosure include a method, which may be implemented on a system, to incentivize purchase of internet and/or web-enabled exercise equipment by a fitness center. One embodiment can include, assessing a fee from a user of the internet and/or web-enabled exercise equipment, collecting at least a portion of the fee from the user, and sharing the at least a portion of the fee with the fitness center where the internet and/or web-enabled exercise equipment is physically located.