An image forming apparatus includes a formation unit that forms an image on a recording medium by inkjetting, a suction conveyance unit that conveys the recording medium to the formation unit while adhering the recording medium by suction onto a guide surface which is a conveyance path, and a conditioning unit that conditions one surface of the recording medium before feeding the recording medium to the suction conveyance unit, wherein the conditioning unit controls a rate of moisture absorption of the one surface of the recording medium and causes the recording medium to bend such that the center portion of the recording medium separate from the guide surface of the suction conveyance unit.