An apparatus, system, and method are disclosed for product identification using image analysis and user interaction. The method may include comparing a retail product image to a plurality of candidate retail product images. In addition, the method may include generating a candidate product set containing candidate retail product images satisfying image comparison criteria. The method may determine one or more product identity queries configured to solicit additional product identity information from a user. In addition, the product identity queries may eliminate one or more members of the candidate product set. The method may query the user with these inquiries and determine a product match based on the user's response. Therefore a user may obtain information about a product using only a picture and a user's knowledge of the product.