Disclosed are display form factor devices having a first orientation and a second orientation, such a device including a display screen that is viewable from a plurality of positions. The display screen can be moved with respect to the first orientation and/or the second orientation. The display screen in accordance with a controller is configured to exhibit indicia having a particular orientation thereon, wherein the indicia having a particular orientation is dependent upon which of the at least one of a plurality of positions that is assumed by the screen body. For example, a particular orientation may be a reflective mode or a normal mode. A method of the device includes changing the particular orientation of the indicia based upon the position of the screen body. Sensed ambient conditions can provide input to determine the position of the screen body.