A liquid crystal display device (100) according to the present invention includes: a scattering liquid crystal panel (110) including a scattering-type liquid crystal layer (140) which is capable of taking a transparent state; and a scattering state and a retroreflection plate (150). The scattering liquid crystal panel (110) before being combined with the retroreflection plate (150) satisfies the relationship of 0.45≦log(I0-10/I20-30)≦1.48, where, regarding light which enters through a rear face (110b) of the scattering liquid crystal panel (110) and goes out through a front face (110a), I0-10 represents a mean value of scattering intensity of light which goes out at an angle in a range from 0 degrees to 10 degrees with respect to a normal direction of the front face (110a), and I20-30 represents a mean value of scattering intensity of light which goes out in a range from 20 degrees to 30 degrees.