发明申请
US20100179879A1 USE OF EXTENSIBLE MARKUP LANGUAGE IN A SYSTEM AND METHOD FOR INFLUENCING A POSITION ON A SEARCH RESULT LIST GENERATED BY A COMPUTER NETWORK SEARCH ENGINE
审中-公开
在系统中使用可扩展的标记语言和在计算机网络搜索引擎生成的搜索结果列表上影响位置的方法
- 专利标题： USE OF EXTENSIBLE MARKUP LANGUAGE IN A SYSTEM AND METHOD FOR INFLUENCING A POSITION ON A SEARCH RESULT LIST GENERATED BY A COMPUTER NETWORK SEARCH ENGINE
- 专利标题（中）： 在系统中使用可扩展的标记语言和在计算机网络搜索引擎生成的搜索结果列表上影响位置的方法
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申请号： US12728021申请日： 2010-03-19
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公开(公告)号： US20100179879A1公开(公告)日： 2010-07-15
- 发明人: Stephan Cunningham , Anthony Molinaro , Frank Maritato, JR. , Peng Zhao , Nick Conrad
- 申请人： Stephan Cunningham , Anthony Molinaro , Frank Maritato, JR. , Peng Zhao , Nick Conrad
- 申请人地址： US CA Sunnyvale
- 专利权人： Yahoo! Inc.
- 当前专利权人： Yahoo! Inc.
- 当前专利权人地址： US CA Sunnyvale
- 主分类号： G06Q30/00
- IPC分类号： G06Q30/00 ; G06F15/16 ; G06F17/30 ; G06Q10/00
摘要：
A database search apparatus and method for generating a search result list which responds to Extensible Markup Language (XML) requests from a client to a server of an on-line marketplace. A bid management tool is operable on a client computer to manage search listings and account information of one or more advertisers. The client application communicates with the server via an XML-based application program interface. The bid management tool provides functions for reporting account activity, modifying accounts and manual, timed or event-driven changes to search listings including listings of several advertisers.
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