A mobile terminal and multimedia contents controlling method thereof are disclosed, by which a contents list configured according to a selection made by a user is generated and by which the generated contents list is operable as a broadcast organization list of a user customized channel. The present invention includes being provided with relevant information on the multimedia contents, enabling at least one multimedia content to be selected using the provided relevant information, generating a contents list including the selected at least one multimedia content, receiving a random one of the at least one multimedia content included in the generated contents list at a specific timing point, and performing at least one of a playback operation and a storage operation of the received multimedia content.