A liquid crystal panel with built-in sensors 11 includes, in a pixel array 17, a plurality of pixels 1 and a plurality of optical sensors 2 which are arranged in a row direction and a column direction. The optical sensors 2 are provided to be associated with pixels 1 in every other row (e.g., to be associated with pixels 1 in even rows). A panel drive circuit 16 performs one-line inversion drive and reads signals based on the amounts of received light, from the optical sensors 2. Since the outputs from the optical sensors 2 change in the same direction due to the influence of display data, stripe noise resulting from the switching of the polarities of voltages written into pixel circuits 3 is prevented from occurring in an image generated based on the outputs from the optical sensors 2.