The present invention provides a computer implemented method and system for collecting information on a user visit for web analytics. An information collection module is sent to a client in response to a page opening request from the client. The information collection module is for collecting additional information on user visit of the client. Additional information on user visit and basic information on user visit of the client is obtained from a web service request. A web beacon request is generated based on the obtained information. The invention adopts a non-intrusive information collection manner that does not require modifying code of a web application and thus, is much simpler, feasible, and cost-effective than prior art. Further, centralized collection and management for the information on user visit can be implemented. Thus, it is more flexible and convenient for maintenance and optimization.