The invention provides an apparatus including: a rotatable belt having an outer surface and an inner surface, the outer surface partially coming into contact with a sheet; a plurality of rollers being arranged in a direction of movement of the sheet and including a first roller and a second roller adjacent to each other, the plurality of rollers being pressed against the outer surface and the moving sheet being nipped between the plurality of rollers and the outer surface; a blowing mechanism configured to blow hot air from between the first roller and the second roller toward the sheet; and a heating unit including a heater and a contact surface coming into contact with the inner surface, the heating unit being configured to be able to set the contact surface thereof to have a predetermined non-uniform temperature distribution.