The present invention provides an information displaying apparatus which is capable of presenting notification information to the user without giving the user an odd impression. The information displaying apparatus (10) displays, on a screen, notification information to be presented to a user, and includes: a user state detecting unit (11) detecting a user state which indicates a physical state of the user; a degree-of-concentration estimating unit (12) estimating a degree of concentration based on the detected user state, the degree of concentration indicating a degree in which the user concentrates on the screen; an application control unit (13) determining an initial display position of the notification information based on the estimated degree of concentration, such that the initial display position is located outside an effective visual field area which is visible to the user; and a rendering unit (14) (i) displaying the notification information at the determined initial display position, and (ii) changing at least one of a display position and a display state of the displayed notification information.