A storage management application of a storage array is operable to create a new volume on the storage device array, and to automatically configure, responsive to user selection of an application protection profile, data protection services for application data to be stored on the volume, and/or, responsive to user selection of an application performance profile, application specific performance parameters. The application protection profile specifies scheduling and replication of snapshots for application data to be stored on the volume, and the application performance profile specifies performance parameters such as setting a block size, enabling or modifying a data caching algorithm, turning on or modifying data compression, etc. The scheduling, replication and/or application performance may be managed by a daemon associated with the storage management application which communicates with an agent associated with an application server on which the application executes.