The present disclosure describes a networked system of printers capable of printing programming in real time. Particularly, one implementation involves a network of printers coupled with a network that may obtain programming from a network location and print that programming on a beverage sleeve. The programming may be pre-defined and scheduled, may be targeted based on characteristics associated with a transaction, such as the characteristics or demographics of the consumer, time of day, geographic location and the like, and may be based on other information.