Disclosed herein are methods and systems for initiating communications with contacts based on a communication specification. According to an aspect, a method may include receiving a communication specification. The communication specification may include identification of one or more contacts, a communication persistence parameter, a geographic location, an event, a date, and a communication channel. The method may also include determining one or more contacts based on the communication specification. Further, the method may include initiating multiple communications with the contacts via at least one communication channel. A communication channel may be a telephone call, an email, a text message, an instant message, and the like.