发明申请
US20120209726A1 IDENTIFYING RELATED INFORMATION GIVEN CONTENT AND/OR PRESENTING RELATED INFORMATION IN ASSOCIATION WITH CONTENT-RELATED ADVERTISEMENTS 有权
识别相关信息内容和/或提供与内容相关广告相关的相关信息

  • 专利标题: IDENTIFYING RELATED INFORMATION GIVEN CONTENT AND/OR PRESENTING RELATED INFORMATION IN ASSOCIATION WITH CONTENT-RELATED ADVERTISEMENTS
  • 专利标题(中): 识别相关信息内容和/或提供与内容相关广告相关的相关信息
  • 申请号: US13371570
    申请日: 2012-02-13
  • 公开(公告)号: US20120209726A1
    公开(公告)日: 2012-08-16
  • 发明人: Jeffrey A. DEANKrishna BharatPaul Buchheit
  • 申请人: Jeffrey A. DEANKrishna BharatPaul Buchheit
  • 主分类号: G06Q30/02
  • IPC分类号: G06Q30/02
IDENTIFYING RELATED INFORMATION GIVEN CONTENT AND/OR PRESENTING RELATED INFORMATION IN ASSOCIATION WITH CONTENT-RELATED ADVERTISEMENTS
摘要:
The usefulness of content (target content), such as advertisements, may be increased by determining additional content and providing such additional content in association with the content. The target content may be text, a Web page, a URL, a search query, etc. The additional content might be related suggested queries (e.g. “Try a search for ______”), news articles (or excerpts or summaries thereof), reviews (or excerpts or summaries thereof), advertisements, user group messages, etc.
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