Equipment and a method for preheating a continuously moving steel strip, in particular before feeding the same into a continuous annealing or hot-dip galvanizing furnace, involves the continuous movement of the steel strip in a preheating chamber including a preheating circuit having at least one preheating tube, the inner surface of which is in contact with externally-recovered burnt gases (e.g. from the furnace). A portion of the outer surface of the preheating tube is disposed directly opposite a surface of the strip in order to provide a first preheating mode by irradiating heat onto the strip and the walls of the chamber, and a second preheating mode, mainly by convection, of a gas constituting a controlled atmosphere in the preheating chamber.