Invention Application
US20120278834A1 APPARATUS, SYSTEMS, AND METHODS FOR DISCERNING USER ACTION WITH REGARD TO COMMERCIALS 审中-公开
用于商业用户的用户行为的装置,系统和方法

  • Patent Title: APPARATUS, SYSTEMS, AND METHODS FOR DISCERNING USER ACTION WITH REGARD TO COMMERCIALS
  • Patent Title (中): 用于商业用户的用户行为的装置,系统和方法
  • Application No.: US13095661
    Application Date: 2011-04-27
  • Publication No.: US20120278834A1
    Publication Date: 2012-11-01
  • Inventor: Jon Richardson
  • Applicant: Jon Richardson
  • Applicant Address: US CO Englewood
  • Assignee: ECHOSTAR TECHNOLOGIES L.L.C.
  • Current Assignee: ECHOSTAR TECHNOLOGIES L.L.C.
  • Current Assignee Address: US CO Englewood
  • Main IPC: H04N7/025
  • IPC: H04N7/025
APPARATUS, SYSTEMS, AND METHODS FOR DISCERNING USER ACTION WITH REGARD TO COMMERCIALS
Abstract:
Systems and methods are described herein for altering the presentation of commercials presented based on user input of their likes and dislikes of commercials. A plurality of commercials are received and stored at a media device. A commercial user interface is presented with at least one commercial. A user selection associated with the presented commercial is received via the commercial user interface, wherein the user selection corresponds to one of a user dislike and a user like of the first commercial. Future presentation of at least one next commercial is altered based on the received user selection and the stored plurality of commercials.
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