发明申请
US20120290411A1 Method and Apparatus for Display of Operator Ads 有权
用于显示操作者广告的方法和装置

  • 专利标题: Method and Apparatus for Display of Operator Ads
  • 专利标题(中): 用于显示操作者广告的方法和装置
  • 申请号: US13246551
    申请日: 2011-09-27
  • 公开(公告)号: US20120290411A1
    公开(公告)日: 2012-11-15
  • 发明人: Ayodele DamolaKrister Svanbro
  • 申请人: Ayodele DamolaKrister Svanbro
  • 主分类号: G06Q30/02
  • IPC分类号: G06Q30/02
Method and Apparatus for Display of Operator Ads
摘要:
A method and apparatus for delivering network operator advertisements to a mobile terminal in association with providing content from a content delivery network (CDN) are disclosed. A network node resides within a wireless communication network supporting the mobile terminal. The network node receives a content request directed to locally-cached content from the CDN, and determines that the requested content includes or is associated with an advertisement placeholder. In response to this determination, the network node sends an advertisement ID request that includes a network operator ID to an external advertisement server. An advertisement ID is received from the advertisement server responsive to the advertisement ID request. The network node maps the advertisement ID to a network operator advertisement associated with the advertisement ID, and dynamically links the network operator advertisement to the requested content. The network node delivers the requested content, including the network operator advertisement, to the mobile terminal.
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