Invention Application
- Patent Title: SEARCH WORD LINK ADVERTISEMENT SYSTEM, METHOD FOR OPTIMIZING MATCHING PERIOD THEROF AND COMPUTER READABLE RECORDING MEDIUM THEREOF
- Patent Title (中): 搜索词链接广告系统,优化匹配期限的方法和计算机可读记录介质
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Application No.: US13530749Application Date: 2012-06-22
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Publication No.: US20120330752A1Publication Date: 2012-12-27
- Inventor: Kyung Hoon KIM
- Applicant: Kyung Hoon KIM
- Applicant Address: KR Seongnam-si
- Assignee: NHN BUSINESS PLATFORM CORPORATION
- Current Assignee: NHN BUSINESS PLATFORM CORPORATION
- Current Assignee Address: KR Seongnam-si
- Priority: KR10-2011-0061269 20110623
- Main IPC: G06Q30/02
- IPC: G06Q30/02

Abstract:
Disclosed herein is a search word link advertisement system including: an advertisement executing unit determining a search word link advertisement based on search words input during a matching period and exposing the determined search word link advertisement to provide the advertisement; a log recording unit storing a history of the determined search word link advertisement; and a matching period adjusting unit determining a transmission amount of search word link advertisement at any point in time or periodically in a state in which the search word link advertisement is provided and optimizing and adjusting the matching period according to the determined transmission amount.
Public/Granted literature
- US2696306A Filter aid Public/Granted day:1954-12-07
Information query