发明申请
US20130346197A1 CONTENT CATEGORY MANAGEMENT SYSTEMS AND METHODS 审中-公开
内容类别管理系统和方法

CONTENT CATEGORY MANAGEMENT SYSTEMS AND METHODS
摘要:
A method of managing content includes identifying a first web page presented during a user session associated with a first user identifier; identifying a first vertical category to which the first web page belongs; identifying an event occurring during the user session associated with the first user identifier; identifying a second vertical category to which the event belongs; generating association data representing an association between the first vertical category and the second vertical category; identifying a second web page, the second web page presented during a user session associated with a second user identifier; determining a vertical category to which the second web page belongs; and in response to determining the vertical category to which the second web page belongs is the first vertical category, selecting a content item for display during the user session associated with the second user identifier based on the association data.
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