发明申请
- 专利标题: CONTENT PLACEMENT CRITERIA EXPANSION
- 专利标题(中): 内容放置标准扩展
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申请号: US13538425申请日: 2012-06-29
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公开(公告)号: US20140006407A1公开(公告)日: 2014-01-02
- 发明人: Bahman Rabii , Xiaodan Song , Claire Cui
- 申请人: Bahman Rabii , Xiaodan Song , Claire Cui
- 专利权人: Google Inc.
- 当前专利权人: Google Inc.
- 主分类号: G06F17/30
- IPC分类号: G06F17/30 ; G06F15/16
摘要:
Systems and methods of providing information via a computer network are provided. A data processing system can identify a cluster that includes a plurality of online content items having a semantic or user similarity. The data processing system determines a plurality of cluster placement criteria of the cluster, and receives content configured for display with a web page. The content can be associated with the cluster based on the semantic or user similarity. A cluster placement criterion of the plurality of cluster placement criteria can be selected based on a quality metric of the selected cluster placement criterion, and the selected cluster placement criterion can be provided as a supplemental criterion used to select the content for display with the web page.
公开/授权文献
- US09501572B2 Content placement criteria expansion 公开/授权日:2016-11-22