Systems and methods for providing real-time notification of increased communication in a selected area of interest(s) on a social networking system. A plurality of resource objects are maintained on a social networking system. A resource display interface is provided on a communications device of a user. The social networking system continuously monitors resource object associations. The social networking system identifies changes in resource object associations and mean traffic data for a particular resource object. The resource display interface is updated to display additional changes in resource object associations. The social networking system determines whether mean traffic data on the social networking system for a particular resource object exceeds a threshold established by user filter data. A real-time signal is transmitted indicating that changes in activity on the social networking system for a particular resource object exceeds the threshold established by user filter data.