A method and system are provided for storing and communicating a personal notification and information in the event of an emergency. An individual a personal identification item (such as a bracelet or an identification card) is kept on the individual's person and includes information for sending an emergency alert to a host computer system via a mobile user computer device. The individual is prompted to provide personal information for storage by the host computer system, which includes medical information associated with the individual and emergency contact information for one or more contact persons. The host computer system receives an emergency alert from the user computer device, and in response uses the emergency contact information to automatically communicate information relating to the emergency alert to the one or more contact persons such as by emails and texts messages. The emergency alert can be a missing person alert or an accident alert.