Various embodiments are generally directed to techniques for increasing the accuracy with which list items may be selected on a touch screen. A machine-readable storage medium includes instructions that when executed cause a computing device to present a list of multiple list items on a touch screen, each associated with a touch area and including a presentation area and a visible target marking a location of the touch area, wherein the targets and coinciding touch areas of adjacent first and second list items are positioned at different first and second widthwise positions of the presentation areas of the first and second list items, respectively, and wherein the touch areas of each the first and second list items coincide with a portion of the presentation area of the other of the first and second list items. Other embodiments are described and claimed.