An example Internet-based system involves a database and search capabilities for connecting patients with healthcare providers, and further enables such providers to reach patients with whom they may not otherwise come into contact. A patient may access the healthcare provider information through a search conducted using a search engine. Alternatively, a patient may access the company website's predetermined web page that provides search capabilities on its database. A patient may research a healthcare provider based on criteria specified by the patient. Information provided to the patient may be in the form of a report or profile, including healthcare provider verified information, information verified by an independent third party, and patient provided information. The patient provided information may be in the form of endorsements from former patients that identify skill areas that are areas of strength for the healthcare providers.