A backlight module and a liquid crystal display are disclosed, and the backlight module comprises a backboard where the backboard comprises a backboard main body and side walls. The side wall is provided with a light emitting article at its inner side, and the light emitting article and the backboard main body are provided with a support fixation article in between, for the support and immobilization of the light emitting article. This invention assures the alignment of the light emitting article with a light guide plate, which substantially boosts the incident efficiency of the light emitting article.