Systems and method for identifying individuals who may be potentially influential on a particular identified contact for a particular sales opportunity are disclosed. The individuals identified as potential influencers are then ranked according to a predicted level of influence and displayed in a graphic representation. In one embodiment, the ranked potential influencers are displayed as icons in a spiral formation relative to an icon representing the identified contact. The closer an icon representing a particular potential influencer is to the icon representing the identified contact, the greater the level influence is that that influencer might have on the identified contact.