A method of low density parity check (LDPC) encoding includes: receiving a plurality of information word bits; LDPC encoding the information word bits using a parity check matrix in which a sum of elements in same positions in a plurality of groups constituting the parity check matrix is less than 2; and generating LDPC codeword bits comprising the information word bits and parity bits as a result of the LDPC encoding, wherein each of the plurality of groups constituting comprises a same number of columns.