Methods, systems and devices for implementing different modes or persona of a wireless communication device that allow the wireless communication device to function as multiple devices corresponding to conditions and circumstances that may be defined by an enterprise. Operating modes or persona may be defined by a set of operating characteristics that may include user permissions, device functionality, capabilities enabled, and user restrictions that may be selected by the enterprise. Automatic switching between modes/persona may be controlled through triggers based on any of location, proximity, time, and context of the wireless communication device. Automatic switching of mode control capabilities may also controlled through such triggers, enabling an enterprise to limit the ability of users to override the automatic mode/persona implemented in response to an enterprise-defined trigger.