[Object] To provide an information processing apparatus, control method, program, and storage medium capable of intuitively performing an operation input to an object within a projection image by moving a laser pointer.[Solution] There is provided an information processing apparatus including: a recognition unit which recognizes an irradiation position of laser light by a laser pointer to a projection image; an acquisition unit which acquires movement information of the laser pointer; and an output unit which outputs a control signal for causing display of an object within a projection image corresponding to the irradiation position to be changed in accordance with the movement information.