Invention Application
- Patent Title: LOCATION BASED COMMUNITY INTEGRATION MATCHMAKING SYSTEM, METHOD AND COMPUTER READABLE RECORDING MEDIA FOR OPTIMIZING SALES
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Application No.: US14965631Application Date: 2015-12-10
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Publication No.: US20170148043A1Publication Date: 2017-05-25
- Inventor: Yi-Chun Chen , De-Nian Yang , Pei-Yu Hsieh , Grace Lin , Ya-Hui Chan
- Applicant: INSTITUTE FOR INFORMATION INDUSTRY
- Priority: TW104138723 20151123
- Main IPC: G06Q30/02
- IPC: G06Q30/02

Abstract:
A location based community integration matchmaking system, method and computer readable recording media for optimizing sales is provided, including: obtaining user behavior pattern in an inquired area range based on stores information and user behavioral sequential information; calculating a location based community influence degree of each user in the inquired area range toward other location based users in a community based on the user behavior pattern, the community association and behavioral information, and calculating an interest domain influence degree of each user toward each interest domain; obtaining influence diffusing degree of each user toward each interest domain based on the location based community influence and the interest domain influence degree of each user; and finding a range with large influence degree in the inquired area range for performing advertisement setting, thereby achieving optimization analysis and visitor maximization of marketing channel of brick and mortar stores in the area.
Information query