In some embodiments, a method for manufacturing a packaging material includes forwarding a web of said packaging material through a nip provided between an anvil roller and an imprint roller which are arranged against each other, said imprint roller having a surface area including an imprinting area and a non-imprinting area, said imprinting area comprising protrusions forming an imprinting pattern. The method can further include imprinting the imprinting pattern into an outermost layer of said packaging material with said imprinting pattern as said web passes through the nip to form a visual or tactile pattern on the packaging material corresponding to said imprinting pattern. The method can further include adjusting the position of said web when said non-imprinting area of said surface area faces said packaging material The disclosure also relates to an apparatus for manufacturing a packaging material and a packaging material.