A display apparatus includes a display module and a camera module. The camera module is within a display area of the display module, and the camera module is over a side of the display module distal to a light-emitting surface of the display module. The display area of the display module includes a light-incident region positionally corresponding to a lens of the camera module, wherein the light-incident region is configured to allow lights from a side of the display apparatus proximal to the light-emitting surface of the display module to pass therethrough to thereby enter the lens of the camera module. The display apparatus further includes a backlight portion over a side of the display module distal to the light-emitting surface of the display module, and the camera module is arranged inside a mounting hole in the backlight portion.