Provided is a display apparatus including a bezel that is improved to prevent electrostatic discharge (ESD). The display apparatus includes a display panel on which an image is to be displayed, a chassis arranged at a rear side of the display panel and including a conductive material, a bezel configured to support the display panel and including a non-conductive material, and an adhesive including a conductive material and coated on an inner side surface of the bezel such that static electricity is guided away from being discharged toward an inside of the display apparatus.