Certain examples of the present invention relate to an apparatus, method, and system for use in a display Certain examples provide an apparatus including a waveguide including a plurality of diffractive sections configured to: in-couple an input beam of light into the waveguide, expand the input beam of light, and out-couple the expanded beam of light from the waveguide to provide an expanded output light beam configured for use in a reflection based heads-up display system wherein the expanded output light beam is directed to a curved reflective surface, having a non-zero optical power, for reflection therefrom to a user's eye; wherein the waveguide is configured to adjust the expanded output light beam so as to compensate for the optical power of the curved reflective surface and provide a collimated reflected expanded output light beam to the user's eye.