A shoe form manufacturing assistance apparatus includes: a receiving unit that receives information about a shoe of a user; a calculation unit that selects, based on the information received by the receiving unit, at least one type of a shoe form model from a plurality of types of shoe form models that are different from each other in terms of manufacturing method, and calculates manufacture data for a shoe form in accordance with the at least one type of the shoe form model that is selected; and an output unit that outputs the manufacture data calculated by the calculation unit.