Disclosed is a near eye display apparatus, comprising a display screen and an imaging system. The imaging system comprises a biconvex lens, a transflective plane mirror and a transflective curved mirror. The biconvex lens is configured to magnify a display image of the display screen; the transflective plane mirror is configured to receive imaging light from the biconvex lens and reflect same to the transflective curved mirror; and the transflective curved mirror is configured to converge the imaging light and reflect same to the position(s) where human eyes are located.