Systems, devices, and techniques are disclosed for style-based dynamic content generation. A seed image, entity design data, entity style data, and text items may be received. Bounding boxes that identify areas of the seed image for the placement of the text items may be generated for the seed image. Variant images may be generated from the seed image, the entity design data, and the entity style data. The variant images may be generated by placing text items in the bounding boxes based on the entity design data and rendering text of the text items using the entity style data.