A heating device and an operating method of the heating device. The heating device includes: a communication interface configured to obtain identification information of a cooking device located on a top plate; a wireless power transmitter including a working coil arranged to form a magnetic field; and at least one processor, wherein the at least one processor is configured to identify a temperature control mode of the cooking device corresponding to the identification information of the cooking device, when a rotation input of rotating the cooking device is detected, obtain a target heating temperature corresponding to the cooking device based on a rotation displacement according to the rotation input and the temperature control mode of the cooking device, and control power transmission by the wireless power transmitter such that a temperature of a content of the cooking device reaches the target heating temperature.