Techniques are disclosed for obfuscation in a privacy beacon. An example method includes a first communication device creating a beacon field to be included in a beacon frame. The first communication device can generate a timing synchronization field to be included in the beacon frame. The first communication device can apply an offset to the timing synchronization field of the beacon frame. The first communication device can transmit the beacon frame to a second communication device, the beacon frame comprising the offset timing synchronization field and the beacon field.