Disclosed are a display screen and a display apparatus, comprising: a transmissive liquid crystal panel comprising a displaying side and a non-displaying side arranged opposite to each other; a first polarizer arranged at the displaying side of the transmissive liquid crystal panel; a second polarizer arranged at the non-displaying side of the transmissive liquid crystal panel, a direction of a transmission axis of the first polarizer is perpendicular to that of the second polarizer; a scattering layer arranged between the transmissive liquid crystal panel and at least one of the first polarizer the second polarizer; a reflective polarizer arranged between the transmissive liquid crystal panel and the second polarizer. The disclosed display screen and the display apparatus have a relatively high transmittance and reflectivity, and can be used under different outdoor illuminations so as to realize environmentally friendly effects such as energy saving and emission reduction.