Disclosed herein is a method of provisioning a virtual experience based on user preference. The method may include receiving an identity data associated with an identity of a user, retrieving a user profile data based on the identity data, analyzing the user profile data using a machine learning model, determining at least one preference data based on the analyzing, generating an interactive 3D model data, transmitting the interactive 3D model data to a user device configured to present the interactive 3D model data, receiving a reaction data from the user device. Further, the user device may include at least one sensor configured to generate the reaction data based on a behavioral reaction of a user consuming the interactive 3D model data.